Paula specialises in brand marketing, aligning and building relevant integrated communication programmes for local and global clients.
By combining strategy with different tactical elements and design mediums she bridges the gap between business development with marketing and creative to deliver a product which is greater than the sum of its parts.
These skills coupled with her ability to facilitate integrated global marketing programmes, accountable for high-level relations with stakeholders, external and internal specialist teams, Paula ensures the effective delivery of sustainable and measurable growth for businesses.